iCar Asia Ltd.’s Growth opportunity
Growth opportunity: iCar Asia Ltd.’s (ASX: ICQ) potential markets offer a huge growth with new car digital spend of $350 million and used car dealer potential digital spend of about $290 million. The company’s fully integrated TV marketing campaigns in all markets are driving growth in audience, leads and brand awareness. The company has experienced growth in all markets with launch of dealer application with messaging. The new car launch including physical events further provides growth prospects for the company. The revamp of media offering with improved audience segmentation and expanded proposition into finance, insurance, parts and accessories would also support growth prospects of the company. The company has largest automotive shopping portals operating in three largest automotive markets – Malaysia, Indonesia and Thailand. These three markets have over 1 million car transactions per year per country offering huge growth potential for the company. ICQ’s consolidated 2016 revenue growth was 6% year on year while NPAT and EBITDA witnessed a loss of 20% and 21%, respectively. The 2016 year to date cash flows were up 20% on prior year. The stock plunged 17.5% in last six months but recovered 13% in last three months (as at April 05, 2017). The group will hold its Annual General Meeting on May 26, 2017.
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